E-commerce Logistics Label Selection Guide: Standard Analysis

For e-commerce sellers like us, besides customers, the two people we deal with most frequently are logistics companies.

Logistics is the most crucial link in the e-commerce process—it means whether the goods can be delivered to the customer intact.

Especially since our goods are sold to countries all over the world, using globally compatible labels saves us a lot of trouble.

**Click here for more specifications on the thermal label details page

Major global carriers like UPS and DHL generally have their own automated sorting systems.

To ensure that sender and recipient information, barcodes, and other data on the label are fully displayed and accurately recognized by the system, after extensive calculations and agreements, the 4″ x 6″ size was ultimately chosen as one of the standard logistics label sizes.

If necessary information is printed on smaller labels to save costs, the spacing between the information can become too cramped, affecting scanning and recognition.

This leads to longer or interrupted logistics cycles.

This not only impacts the merchant’s operating efficiency but also significantly damages the customer’s shopping experience.

Operationally, standard-sized logistics labels like 4″ x 6″ or 4″ x 4″ fit well with the default waybill information generated by major e-commerce platforms.

This means significantly improved order fulfillment efficiency.

Furthermore, the 4″ x 6″ size has extremely high global circulation and relatively low procurement costs.

The most common issue is scaling the printed content.

In actual printing, to avoid affecting barcode scanning, the scaling ratio is generally fixed at 100% or the original size.

This eliminates concerns about barcode distortion caused by scaling.

Furthermore, it’s necessary to select appropriate labels based on the goods being transported, the mode of transport, and the destination.

For example, when transporting cold chain food, low-temperature adhesives or freezer adhesives should be used to ensure the labels remain intact in cold storage.

Due to space limitations, for more questions, please click here to contact a Likexin technical consultant.

Likexin has been involved in global trade for many years, and we deeply understand the concerns e-commerce merchants have regarding logistics.

We insist on using BPA-free coatings and other environmentally friendly production materials that meet international standards.

Choosing Likexin is not just choosing a high-quality product, but also choosing a partner who understands technology and business.

Achieving a win-win situation with our customers is Likexin’s eternal philosophy.

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